Jason Sadler – He’ll Wear Your Shirt

Many people are wondering who is this guy Jason Sadler? Jason lives in Ponte Vedra Beach, near Jacksonville, Florida. He is a website designer who like everyone else these days is looking for a way to make a few extra bucks. Jason thought of a very simple idea which is IWearYourShirt.com.

The concept of I Wear Your Shirt is that Jason will wear your company shirt for a day. Not only will he wear your company shirt but he will upload videos to YouTube and ustream.tv. He also posts the videos on his blog along with photos that He will also post on Flickr and also writes about your company on his blog. He does post on Facebook and with close to 20,000 followers on Twitter. He sends out Tweets to all his followers.

Jason started the I Wear Your Shirt business on January 1st 2009 the first day was a dollar, the second day was two dollars, and the third day was three dollars. This was done throughout the year increasing a dollar a day until the last day of the year which is 365 dollars. Jason has sold out 2009 and has sold out 2010 until the first part of July.

Jason is putting a new spin on the 2010 promotions of wearing your company shirt. Jason has added Evan White of Los Angeles, California and both will be wearing your shirt. You will get double the exposure. They will also both be providing you with all the post to the social media outlets mentioned above to get this social media exposure and buzz.

With many small business owner looking for new ways to gain market share or create a buzz about their product or service many are turning to social media. The idea of getting two walking, talking, and video streaming billboards appears to be a very unique and cost effective advertising method.

This unique idea has generated Jason a tidy income for 2009 which is a little over $70,000. The New Year looks to be well on its way to being very successful with the 2010 calendar already filled until the first part of July. Many business owners use tee-shirts to promote their business so Jason will have many potential customers for his service. The I Wear Your Shirt Brand is becoming increasingly more popular and gaining more name recognition in the social media circles with each passing day. Each new day will bring an exciting product or service tee shirt that Jason and Alex will expose to their social media followers. This is the key to Branding your name, product or service is to create a buzz and Jason is creating quite a buzz..

This is the kind of exposure a company or little know guy with an idea can implement over time by starting out small at a dollar a day but taking small daily steps that create a large impact over time. I wonder if Jason on day one thought he would be on Fox News with Neil Cavoto, ABC Evening News with Charles Gibson, CBS Evening News with Katie Couric and BBC Radio. An idea implemented and then followed through on has turn Jason into a Social Media Phenomenon. The power of Social Media has brought the power of Major media outlets like Fox News, ABC News and CBC News plus the BBC knocking on Jason Door.

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